E the Profit returns with engaging video for “Easy Does It”

Kentucky rapper E the Profit has returned with a new visual for his song “Easy Does It”. The rising artist has been steadily building a name for himself with his effortlessly charismatic sound and keen ear for sleek, infectious production. While songs like “Bluegrass” have reached millions of streams across platforms, he has been on a tear of late, releasing a series of well-received singles and videos at a rapid pace. His latest, “Easy Does It”, demonstrates his laid-back yet simultaneously hard-hitting style, with stylish, nocturnal sonics and a fast-paced, engaging video to match.

“Easy Does It” contains creeping, mercurial production from Rocco Roy built around glowing keys drifting atop a hard-hitting, immersive rhythm section. E matches the beat’s subtle ferocity with verses that are equal parts relaxed and confident, showcasing his command of the microphone with deft, dynamic flows. The accompanying visual, shot by CreativeFlow, entrances with its rapid cuts and memorable performance from E in front of the expansive city backdrop.

“Easy Does It” continues Kentucky artist E the Profit’s recent prolific streak of solid releases, and has us excited for what may be coming next from the hardworking rapper.

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