Insomniac Events announced today it has acquired the venue previously known as OMNIA San Diego and is set to reopen as NOVA SD, with Tao Group Hospitality as a minority partner. This marks the first business partnership for Insomniac’s Founder and CEO, Pasquale Rotella, and Tao Group Hospitality. Insomniac will manage and operate the San Diego nightclub.
The 22,000-square-foot indoor and outdoor space will open its doors this February. NOVA SD will feature an expanded main room dance floor to go along with plenty of additions to the existing state-of-the-art production elements. With more room to dance, the audience experience will be enhanced with the same music-first focus of Insomniac’s other iconic venues, including Club Space in Miami, Echostage in Washington, D.C., Academy LA in Hollywood, and more.
“We’re so thankful to the thousands of music lovers that have traveled from the San Diego area to our festivals around the country for nearly 3 decades.” says Pasquale Rotella, Founder and CEO of Insomniac. “We are excited to finally be able to come here and have a home in Downtown San Diego’s Gaslamp Quarter.”
The grand opening of NOVA SD is set for Friday, February 25 with RL Grime. Saturday, February 26 will continue the grand opening weekend with deadmau5. NOVA SD will continue to transform San Diego’s nightlife scene each weekend, with an expansive lineup of events scheduled throughout March.
The current schedule of NOVA SD events include:
● Friday, February 25 – RL Grime
● Saturday, February 26 – deadmau5
● Friday, March 4 – Jauz
● Saturday, March 5 – Tiësto
● Friday, March 11 – Illenium
● Saturday, March 12 – Diplo
● Friday, March 18 – JOYRYDE
● Saturday, March 19 – Steve Aoki
Tickets for all scheduled events are on sale today at www.novasd.com. Additional NOVA SD shows will be announced in the coming weeks.
Photo by Tyler Hill for Insomniac Events