In a world that’s driven by technology and remote work, it’s becoming more and more rare for artists and producers to be physically in the same room while collaborating with one another. Hailing from Atlanta, this is something that East Chain Recordings leaders, Michael Aristotle and Will Hendrixs, wanted to address head on. Comprised of a roster of creatives that includes the two aforementioned artists in addition to Da Kidd Half, Woahitskyle, Mike 24K, HQ Jonez, Kasey Avenues, Flanco Blanco, Eric Montaque Jr. and Iri Brown, the team all got together and utilized their growing chemistry to create Camp East, a lyrically driven examples of them coming together as a collective.
Comprised of 15-tracks, Camp East finds its’ niche by showcasing that aforementioned chemistry. With over 8 artists on the project, including features, it’s not easy to turn that into a cohesive sound. Featuring guest appearances from Money Makin’ Nique, Jaye Newton, BOREGARD. and more, and calling on production from team-members such as Mike 24K and Whoaheyitskyle, the 50-minute project never feels bloated. Instead, vocalists like Aristotle & Da Kidd Half get ample time to highlight their lyrical abilities, serving as the the hosts of the project in a way by keeping the sound on track.
Standouts from the project include, “Hell Yeah,” a bouncy record Da Kidd & Casino Life Prez, “Yo Baby Daddy a J,” which features a scene-stealing verse from BOREGARD. and, “Be Careful.” Produced by Whoaheyitskyle, “Be Careful,” is a fun, engaging record that finds the crew maneuvering in a different direction, sonically. It also has the best hook on the whole project, provided by Salyse, that’s ultimately hard to forget.
“We grew up together and every time we link up its sort of like when you see your friends at summer camp as kids,” explains Aristotle, “we all come from different backgrounds but somehow we all mesh great together.” He continues, “When we decided to do this project, we felt like we all had individually gotten really good at our craft. “We just wanted to make the best collaborations with each other.”
Take a listen to the compilation above and get familiar with East Chain Recordings.
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