Fly Family artist Dutch Brown makes his entry on EARMILK with the visuals for his single “Send Em,” which showcases the rapper’s unfiltered lyrical prowess. Bolstered by the ominous and bone-chilling instrumental provided by Norway’s Ben Jesus, Dutch Brown makes mincemeat out of it with his commanding gruff vocals and graphic lyrical style.
The visual concept is brought to the screens by Starz Coleman, who makes use of dark moody lighting, close-up shots, and a blood-red color texture to raise the danger level. It’s straightforward and doesn’t try to use weird effects for the fun of it but rather remains raw and unfiltered from start to finish.
“Send Em” appears on Dutch Brown’s newest project Deus Per Vicos LP which is executive produced by Fly Family boss / Lord Mobb Rep G4 Jag.