Apple Reveals All-New iPhone

Apple has announced an all-new smartphone in a familiar package…

The just-revealed, second-generation iPhone SE is powered by A13 Bionic chip, and features a 4.7-inch Retina HD display, Touch ID capabilities, the best single-camera system yet with Portrait mode unlocked, and much more. The Apple iPhone SE comes in three colors — black, white and red.

Apple’s senior vice president of Worldwide Marketing, Phil Schiller, explains the need for a new SE model:

The first iPhone SE was a hit with many customers who loved its unique combination of small size, high-end performance and affordable price; the new second-generation iPhone SE builds on that great idea and improves on it in every way — including our best-ever single-camera system for great photos and videos — while still being very affordable.

And expands on the features:

iPhone SE features the industry-leading performance of A13 Bionic that enables great battery life, takes stunning Portrait mode and Smart HDR photos, shoots amazing videos with stereo audio, is great for games and super fast web surfing, and is built with the same industry-leading security features our customers expect. We can’t wait to get iPhone SE into customers’ hands.

The iPhone SE will be available for pre-order this Friday, April 17, starting at $399. More info here.

If you’re more of a visual person, allow the iPhone SE’s gorgeous Portrait mode to do all the talking.

Apple iPhone SE

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A First Look at iPhone SE Portrait mode images, using Portrait Lighting effects. An effect for every mood. #ShotoniPhone by Jason N. @jason_nocito_studio with #iPhoneSE Music: “Closer To You” by @amoamomusic

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